Tuesday, 22 January 2013

Ms Sandiford to be executed for drug trafficking.

A British grandmother has been sentenced to death by firing squad for smuggling almost 5kg of cocaine into Bali.

Lindsay Sandiford was arrested in May last year after she tried to enter the Indonesian holiday island with illegal drugs worth £1.6 million hidden in her suitcase.

Local prosecutors had called for the 56-year-old housewife to be jailed for 15 years. But today there were gasps in the Bali courtroom when a panel of judges announced Ms Sandiford would be executed for drug trafficking.

As the shock verdict was announced, Ms Sandiford, from Gloucestershire, slumped back in her chair in tears before hiding her face with a brown sarong as she was led out of the courtroom.

Friday, 31 August 2012

Major wildfire in Malaga leaves elderly Briton dead and his wife missing

One person was confirmed dead and another missing on Friday night after a major wildfire Affected Municipalities of the Coin, Alhaurin el Grande, Mijas, Marbella and Ojén, in Málaga province. The victim is a British man aged 78 was found Whose charred body in the area of ​​Las Blanquillas, inside the city limits of Ojén. His wife has not yet been found. Meanwhile, a couple in late fifties was taken Their hospital with burns to 60 percent to of Their Bodies. Both lived in a detached home inside the Marbella residential estate of El Rosario. A mother and her two children were found hiding inside a cave in Ojén and taken to hospital to be Treated for smoke inhalation. Five other people Were Also Evacuated from Their Homes. The fire was Extending to the Sierra de las Nieves even as the chief of the firefighting department Málaga, Manuel Marmolejo, Announced That a new front had opened up and Reached the area of ​​Juanar, where two hotels had to be Evacuated. Marmolejo said Extending the wildfire was with "great virulence." The blaze Began around 6.50pm on Thursday and soon extended to a perimeter of Between 50 and 60 kilometers, said Marmolejo. An Estimated 1.000 hectares of land Have Been Affected.

Marbella eight urbanisations has been evacuated. 4,000 people have been evacuated from their homes.

The village of Ojen and eight urbanisations in Marbella have been evacuated. 4,000 people have been evacuated from their homes.

 

The fire broke out on Thursday afternoon and has affected Coín where some 60 homes have had to be evacuated. The fire was still burning overnight so the terrestrial fire fighters continued to work overnight, according to the fire fighting Infoca.
The extinction of the blaze was complicated by the strong hot wind known locally as the ‘Terral’.
Three of the four fronts were brought under control just after midnight.

The fire is also affecting Alhaurín El Grande and Mijas where homes have been evacuated in the Entrerrios area, according to the Junta de Andalucía.

The Barranco Blanco urbanisation in Coín is close to the fire, and there were fears that non-forestry zones could be affected.

In Calahonda there are flames in the urbanisation between Calle Cristóbal Colón and Residential Princess Park. The upper zone of Calahonda is being evacuated.

Two people have been seriously injured with burns. They were in the urbanisation El Rosario where five homes have been affected by the flames. The two injured were taken to the Costa del Sol Hospital in Marbella a 4.30am this morning. One of them has burns to 50% of their body.

The AP-7 Motorway was for a time overnight for a while.

The Mayor of Marbella, Ángeles Muñoz, has confirmed that several urbanisations have been evacuated, including La Mairena, Elviria, the area of Las Chapas and Molinillo where the fire is concentrated and continues to advance.

The Hotel La Cala Resort has also been evacuated of its 200 guests.

Those evacuated have been told to go to the sports centre in La Cala, the sports centre in Las Lagunas or the Mijas Hippodrome.

Between 25 and 30 families have been evacuated from Alpujata on the outskirts of Monda.

13 airborne fire fighting planes were brought in on Thursday afternoon from Málaga, Córdoba and Granada, and they have resumed their work at first light.

Land forces totalled 99 fire fighters distributed in seven brigades, three reserve brigades, five fire engines, five operation technicians and four environmental vehicles.

The fire continues out of control on one front and the Mijas Town Hall has told the residents of la Atalaya to urgently leave their homes. A level 1 has been put in place and that indicates that the prevision for the fire could affect non-forestry assets.

350 firefighters are at the scene this morning and the fire fighting planes have returned to work.

Numerous homes have been burnt out and others seriously affected in Ojén and Marbella. The urbanisation La Mairena has flames affecting several properties.



The situation is particularly difficult in the upper part of Calahonda where residents have been evacuated and there are flames in the urbanisation between Calle Cristóbal Colón and the residential complex Princess Park.

Some 3,000 residents of El Rosario in Marbella have been evacuated, and German couple in their 60’s have been seriously hurt. Marbella Ayuntamiento says they were surprised by the flames and now have burns 40-50% of their bodies. 

Those affected by the blaze are being first treated in the Costa del Sol Hospital in Marbella, and then many suffering burns are being transferred to Málaga to the Specialist Burns Unit in the Carlos Haya Hospital.

People have been sleeping in sports centre in Monda and Marbella and municipal buses have been laid on as transport.

The Junta delegate in Málaga, José Luis Ruiz Espejo, has said today that he suspects the fire could have been started deliberately given its rapid propagation. He said the technicians suspected the fire was man made from the start.

Ground fire fighters worked through the night facing difficult terrain and totalled 99 fire fighters distributed in seven brigades, and three reserve brigades, five fire engines, five operation technicians and four environmental vehicles.

At first light this morning the 17 fire-fighting planes returned to the air.
Five planes which drop earth, four large capacity helicopters, five transport helicopters, two amphibian planes, and a plane for coordination and vigilance.

More than 250 professionals from fire fighting organisation INFOCA are working this morning in Mijas, Marbella, Alhauin de la Torre and in Coín where the fire started.

The Mayor of Marbella, Ángeles Muñoz, has confirmed that several urbanisations have been evacuated, including La Mairena, Elviria, the area of Las Chapas and Molinillo where the fire is concentrated and continues to advance.
Between 25 and 30 families have been evacuated from Alpujata on the outskirts of Monda.

The fire broke out on Thursday afternoon and has affected Coín where some 60 homes have had to be evacuated. The fire was still burning overnight as so the terrestrial fire fighters continued to work over night, according to the fire fighting Infoca.
The extinction of the blaze is being complicated by the strong hot wind known locally as the ‘Terral’.

Three of the four fronts were brought under control just after midnight.

The fire is also affecting Alhaurín El Grande and Mijas where homes have been evacuated in the Entrerrios area, according to the Junta de Andalucía.
The Barranco Blanco urbanisation in Coín is close to the fire, and there were fears that non-forestry zones could be affected.
The Hotel La Cala Resort has also been evacuated of its 200 guests.

Those evacuated have been told to go to the sports centre in La Cala, the sports centre in Las Lagunas or the Mijas Hippodrome.
13 airborne fire fighting planes were brought in on Thursday afternoon from Málaga, Córdoba and Granada, and they resumed their work at first light this morning.

The fire continues out of control and the Mijas Town Hall has told the residents of la Atalaya to urgently leave their homes. A level 1 has been put in place and that indicates that the prevision for the fire could affect non-forestry assets.

A huge wildfire is approaching the wealthy resort of Marbella on Spain's Costa del Sol, where the authorities have evacuated thousands of people.

Flames reached the Elviria area on the edge of Marbella early on Friday.

About 1,000 people have been evacuated from the edge of Marbella, about 3,300 from Ojen and others from a camp site at Alpujata, Spanish media report.

They include at least 300 British expats sent to evacuation centres, the UK embassy told the BBC.

Marbella is famous for its up-market hotels and villas - it is a favourite haunt of wealthy foreigners.

Overnight the fire spread rapidly through a 12km (eight-mile) coastal strip, not far from holiday resorts.

Two people have suffered serious burns and some homes have been engulfed by the fire.

The Costa del Sol is one of Spain's most popular holiday destinations and home to a large British expatriate community.

The British embassy says it is working closely with the Spanish authorities and consular staff have been deployed to assist those affected.

Spain Costa del Sol map

Much of Spain's countryside was left tinder-dry this summer by a prolonged heatwave. There have been major wildfires in northern Catalonia - near the Pyrenees - and on La Gomera, in the Canary Islands.

The wind speed has dropped since Thursday and the air is more humid, so there are hopes that the Costa del Sol blaze can be contained soon.

More than 250 firefighters are battling the fire, helped by 17 aircraft dropping water to douse it, Spain's El Pais news website says.

The fire started on Thursday afternoon in the Sierra Negra area of Coin, near Malaga and has now affected an area of some 1,000 hectares (2,471 acres).

Part of the AP-7 highway was cut temporarily, but other roads are unaffected. It is not yet clear how many homes have been damaged or destroyed.

Monday, 13 August 2012

London's secret music venue and their livestream act

boiler-room-ch1.jpg

With an invite-only door policy and super secret location, Boiler Room is London's most exclusive music venue. But elitism isn't the premise for its clandestine nature—in fact, anyone with an Internet connection can easily join in the fun. Using a simple webcam, the crew behind Boiler Room livestreams each set for the world to see free of charge, and each month more than a million viewers tune in to see performances by artists like James Blake, The xx, Roots Manuva, Neon Indian, Juan Maclean and more.

boiler-room-ch2.jpg

We recently chilled out to the smooth sounds of Brooklyn's How To Dress Well before rocking out to revered musician Matthew Dear, who brought down the house with an intense 40-minute DJ set. Keep an eye out for our interview with Dear, but for now you can get a little more insight into the underground music scene's most talked about livestream show by checking out our interview with assistant musical programmer and Boiler Room host Nic Tasker.

boiler-room-ch3.jpg
How important is it for Boiler Room to remain secret, at least in its location?

That is quite an important aspect of it, purely because it means when you do shows you don't get a lot of groupies, pretty much everyone in the room is either a friend of ours or one of the artist's. It helps to create a more relaxed atmosphere for the artist and I think they feel less pressure. They're also just able to chill out and be themselves more rather than having people being like, "Hi can I get your autograph?" If the artists are relaxed usually you get the best music.

It seems like there is more interaction among the crowd than at a typical venue, is that intentional?

It's definitely a social place. All the people that come down, most of them we know and they're all our friends. So they come down, hang, have a drink and just chill out, basically. From our very set-up, we do it with a webcam, we're not a highly professional organization but I think that's kind of the charm of it. The main thing is people come down with the right attitude.

boiler-room-ch4.jpg
How much of the show is prescribed?

I guess that depends on the artist. We never say anything. Literally, whatever they want to do—we're kind of the platform for them to do whatever they want, so if Matthew Dear wants to come and play an hour of noise with no beats, he can do that. That's fine with us, and I think that's why artists like coming to play for us. We're not like a club where you have to make people dance, we don't give a shit if people dance. It's nice if they do and it makes it more fun, but some nights you just get people appreciating the music, which is equally fun.

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Is there a particular kind of artist you guys look for and ask to come perform?

No, not particularly, it's just whatever we're feeling. Thristian [Boiler Room's co-founder] has the main say on musical direction, but it's a massive team effort. In London there's five of us, New York there's two, LA there's one and Berlin there's two.

Tonight you had different set-ups for each artist, do you tailor their positioning in the room to their style?

It definitely depends on the act and what kind of music they do. With live bands we found what works nicely is having them opposite each other because it's like they're in rehearsal, like they're just jamming. Which is again trying to give them that chilled out feel that they're just at home jamming and there happens to be a camera there. For some of our shows we've had over 100,000 viewers. When you think of those numbers it's quite scary, but when you're in the room and it's all friends it creates that vibe that people don't mind. You can imagine if you had all those people in front of you it would be a very different situation.

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Have you ever thought of Boiler Room as an East London version of Soul Train?

It's never crossed my mind like that, but I can see why you think that. I like to think of us as the new music broadcaster, kind of the new MTV, but obviously we operate in the underground scene mainly. But I like to think that what we do is as revolutionary as what they were doing. We're always growing into something new.

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What's up next for Boiler Room?

We have had visual people in doing 3D mapping, and that's something we're looking forward to progressing—doing more with the visuals. We've got the upstairs as well, we're starting to do breakfast shows with some high profile DJs, we're going to be doing that regularly. Each will have an individual format. The next step is progressing the US shows, we're alternating weekly between New York and LA, so the next step is to take Boiler Room to America

Breaking Free of the Co-dependency Trap presents a groundbreaking developmental road map to guide readers away from their co-dependent behaviors and toward a life of wholeness and fulfillment.

Breaking Free of the Co-dependency Trap presents a groundbreaking developmental road map to guide readers away from their co-dependent behaviors and toward a life of wholeness and fulfillment.UK Citizens

This is the book that offers a different perspective on codependency and is strongly recommended by Dream Warrior Recovery as part of a solution based recovery. This bestselling book, now in a revised edition, radically challenges the prevailing medical definition of co-dependency as a permanent, progressive, and incurable addiction. Rather, the authors identify it as the result of developmental traumas that interfered with the infant-parent bonding relationship during the first year of life.US Citizens

Drawing on decades of clinical experience, Barry and Janae Weinhold correlate the developmental causes of co-dependency with relationship problems later in life, such as establishing and maintaining boundaries, clinging and dependent behaviors, people pleasing, and difficulty achieving success in the world. Then they focus on healing co-dependency, providing compelling case histories and practical activities to help readers heal early trauma and transform themselves and their primary relationships.

Saturday, 11 August 2012

Vintage Ads Most Disturbing Household Products

 


All of the following ads are real and unaltered, so don't blame us. We weren't there when they were made, and in some cases the entire insane thought process that went into creating them has been lost to history. Maybe they made perfect sense at the time?

Maybe. But it's really hard to see how even our parents and grandparents didn't get nightmares from ...

#13. Three-Legged Dingo Boots

vintageadbrowser.com

The Message:

Here are some boots that you should buy, because famous people wear them. Three of them.

The Horror:

Wait, what?

Yes, amazingly, the fact that this ad stars a pre-murder O.J. Simpson is the second-creepiest thing about it. And you can squint and try to read the text all you want -- it makes no reference whatsoever to the fact that their spokesperson has three legs. There's no cute slogan like "Boots so comfortable, you'll wish you had another foot!" Nope. It's like some guy in the art department just said, "Eh, I don't like how you can't really see the chair, let's just add another leg to fill that space."

We know what you're thinking: "Cracked, this is obviously a subtle 'big dick' joke. 'Third leg?' Get it?" But, no, it turns out this was a whole campaign they did with various celebrities, some of whom are women:

eBay
Like, uh ... this famous lady right here.

But O.J. seems to be the most frequent star of the "Third Leg" campaign, which apparently lasted for years. Note how his afro shrinks as he gets more comfortable with his new appendage:


The picture in that third ad would have been perfect for the cover of his book.

Please don't blame us for the inevitable nightmare in which O.J. is running after you, in the dark, those three boots pounding down the pavement after you with a noise like a wounded horse.

#12. Lord West Suits Will Impress Your 7-Year-Old Date

vintageadbrowser.com
"I like my women like I like my code names: 007."

The Message:

Women of all ages dig men in tuxedos!

The Horror:

According to the text, this dinner suit is for "sophisticated traditionalists," a euphemism we weren't previously aware of for "child molesters." Because there's no other way to interpret this picture. That's not tenderness on their faces. That's hunger. If you told us that they're a father and daughter, that would only make it creepier.

And it turns out that this is only the worst example in a whole series of ads associating little girls with selling tuxedos.

eBay
The style is best described as Godfather meets Lolita.

Can you imagine the pitch meeting that led to this campaign? Picture Don Draper from Mad Men standing before his clients, selling them on this idea:

"Class. Elegance. Making out with little girls. These are the values your company represents."

"Did ... did you say 'making out with little girls,' Don?"

"Yes," replied Don with perfect confidence.

"OK, just making sure."

Sitting at the end of the table, Peggy looks at Don and smiles. He did it again.

#11. Man in Tuxedo Carefully Considers Naked Child

library.duke.edu
"Told you it was bigger. Now pay up."

The Message:

Regular soap sinks in the bathtub, causing children to take longer in washing themselves and their fathers to get angry and spank them. Prevent child abuse by buying Ivory Soap -- it floats.

The Horror:

OK, they're clearly just fucking with us at this point. Remove the text and the message becomes clear: "In the old days, child predators used to dress way better than they do now." But let's put the pedophilia overtones aside for the moment and examine the text.

Was the elaborate scenario described under the picture (involving childhoods ruined by non-floating soap) really such a common problem in the '20s, or was this based on the painful personal experiences of whoever commissioned this ad? We're betting on the latter option. Note that the father's body language doesn't say "I'm going to spank you" -- he's clearly pondering which part of the kid's body to break first.


"Maybe the 28th trimester isn't too late for an abortion."

#10. "Are You Sure I'll Still Be a Virgin?"

thesocietypages.org
"If you didn't think band camp counted, I don't see why you'd think this would."

The Message:

Don't worry, teens, you can use Tampax tampons without losing your virginity.

The Horror:

Be honest: How many of you looked at this picture and immediately recognized it as a Tampax ad? And how many looked at it and thought it depicted a teenage girl being sexually propositioned? It's not just us, is it?

This ad would have looked 90 percent less sordid if both people involved were clearly visible. Instead, the second teenager is for some reason sitting on the floor of the porch with her back to us, so we can't see how young, or scared, she is. But, of course, all of that is purely from our own depraved imagination. The real ad is simply about two teenagers debating whether or not inserting a tampon counts as sex.

#9. Escaped Convicts Love Revell Authentic Model Kits

vintageadbrowser.com
"Is this the new plan, boss?"
"I've spent all day plotting against Superman; this is 'Lex Time'."

The Message:

Hey kids! Check out these sweet model kits!

The Horror:

There's only one possible scenario in which this picture could have come to exist: The photographers were getting ready to shoot this ad when they realized that the boy who was supposed to be holding up the models in the picture never showed up for work. Panicking, the man from the ad agency looked around the studio.

"Dmitri, can you come here for a second?" he said to the guy who fixes the lighting. "Stand here and hold this model. Yes, that's great. You'll play the boy in this ad."

"But sir," said the photographer, "Dmitri was just released from jail. In fact, he's still wearing the prison jumpsuit."

"No, no, he's perfect. Look at him. Look at that childlike innocence in his face."


"Could you open the top button maybe, show a little chest hair?"

"Perfect."

#8. Our Competitors = Surgical Ass Torture

vintageadbrowser.com
"Don't worry, sir, the gloves are just to establish atmosphere."

The Message:

Using cheap toilet paper can lead to medical complications.

The Horror:

... which in turn can lead to rubber-gloved hands inserting clamps in your anus. Better play it safe and go with Scott Tissues.

This attempt to traumatize customers into buying their product with threats of anal torture was part of a whole marketing campaign created during the Great Depression in which Scott Tissues' slogan went from "Wipe your butt with us" to "Wipe your butt with us, or die in a world of asshole pain."

Of course, it was all bullshit: There's no such thing as "toilet tissue illness," it was just a thing they made up to convince people to keep buying tissues at a time when they were lucky enough if they had a toilet.

#7. "Before You Scold Me, Mom ... Maybe You'd Better Light Up a Marlboro"

deceptology.com

The Message:

Before you beat your baby for stealing your favorite hat, have a cigarette and relax yourself. Then beat the baby.

The Horror:

How many times did this months-old child have to be punched before it learned to pick up the Marlboros and offer them to mommy to calm her down? If that's not the saddest thing you've imagined all week, you're dead inside. This is actually one in a series of ads from the '50s, back when Marlboro was targeting mommies instead of rugged cowboys. Sometimes the babies actually seem to be guilting their moms into smoking more.

tobacco.stanford.edu
"You turned me into an addict when I was a fetus, now deal with it."

Oddly enough, the version of this ad aimed at fathers doesn't involve scolding, but a pompous baby in a basket defending daddy's rather feminine cigarette tastes (note the reference to "beauty tips" at the bottom).

tobacco.stanford.edu
This is the kind of debate babies have all the time.




Sunday, 5 August 2012

Brad Pitt is reportedly utilising his free time to plan his wedding with Angelina Jolie.


Brad Pitt busy planning wedding

The 48-year-old has taken charge of preparations for the wedding that is expected to take place end of September. He has flown in a team of builders to renovate the home he shares with Jolie in southern France.

"Angelina isn`t so bothered about when they tie the knot, it`s Brad who is piling on the pressure," a website has quoted a source as saying.

"He wants the main house to be finished when the event takes place, even though the close friends and relatives who are invited aren`t the types to care. He wants everything to be absolutely perfect," the source added.

Saturday, 4 August 2012

yellow jacket stun gun case for iphone



yellow jacket is a case that transforms the iPhone 4 & 4S into that 650,000-volt stun gun you've always needed.





scheduled to hit the US market in fall 2012 the case is advertised as being able to 
easily stop an aggressive male attacker, and ready for use in less than two seconds. 
its designer seth froom, a former military policeman came up with the product after 
being robbed in his home at gunpoint.

what is the demand for such a hostile product you might ask? well, yellow jacket 
has managed to receive over 100,000 USD worth of backing on the crowd-funding 
website indiegogo which means that there must be quite a few people out there 
who feel the need to transform their phone into a weapon.


detail of the stun gun nodes 

the iPhone's designers could never have conceived half of the the weird and wonderful accessories 
that have been designed for use with the iPhone since its launch, but even in the name of self defense 
a stun gun seems a bit much, doesn't it?

Thursday, 2 August 2012

Estepona Town Hall sacks 176 municipal workers

The news was given on Wednesday by the Councillor for Personnel, Pilar Fernández-Figares Estepona Town Hall has sacked 176 municipal workers. The PP Councillor for Personnel, Pilar Fernández-Figares, announced on Wednesday that the 176 workers are victims of the ERE Employment Regulation which the Town Hall put forward in June. The workers will be compensated with 2.5 million € and they will be given their ‘finiquito payments of 408,000 € between them. Pilar Fernández-Figares said one they were sacked the Town Hall will start to work on a new ‘training program for the reinsertion of the sacked workers’.

Sunday, 29 July 2012

BMW to sell luxury cars for less online

The BMW i3 concept car at the 2012 Detroit Auto Show in January.

The BMW i3 concept car at the 2012 Detroit Auto Show in January. (John T. Greilick / Detroit News)

BMW will sell cars over the Web for the first time as the world's largest maker of luxury vehicles seeks an inexpensive way to reach more buyers to recoup spending on its electric models.

A direct online sales platform for BMW's new I sub-brand will be unique in an industry where, outside of small-scale experiments, competitors leave Internet orders for cars to dealers. BMW's range of strategies for the models, including a roaming sales force backing a limited showroom network, reflects the challenge carmakers face as low-emission vehicles trickle into dealerships to sluggish demand after years of development.

"There is considerable risk in BMW's approach of promoting the I brand so prominently," said Stefan Bratzel, director of the Center of Automotive Management at the University of Applied Science in Bergisch Gladbach, Germany. "There is the image risk, if they don't succeed as quickly as expected, and then there's the main risk of costs, which can only be countered with high deliveries."

BMW opened the I models' first showroom Tuesday in London, although only prototype cars and informational materials will be displayed at first because the vehicles themselves won't go on sale before next year. BMW is spending about $3 billion developing the i3 battery-powered city car and i8 plug-in hybrid supercar, according to an estimate by Frost & Sullivan. Industry sales of electric cars last year, at 43,000 vehicles, were only 57 percent of the 75,000 deliveries predicted by Sarwant Singh, a London-based automotive partner at the consulting company.

Starting prices posted

The four-seat i3, scheduled to reach the market in late 2013, will be priced at about 40,000 euros ($48,500), Bratzel estimated. That compares with a 23,850-euro starting price ($29,388) in Germany for the 1-Series, the cheapest BMW-brand car. The i8, targeted for sale in 2014, will cost more than 100,000 euros ($123,221), according to Ian Robertson, BMW's sales chief.

Details of how I-model buyers, the website and dealerships will interact are "still in the planning process" and will be communicated later, Linda Croissant, a spokeswoman at Munich- based BMW, said last week. Sales will be focused on the world's major urban areas, she said.

The online sales option is aimed at a generation of drivers used to making daily purchases over the Internet, and will be an extension of the car configuration that most automakers offer customers to view models with desired options such as interior colors, seat materials and roof styles.

Test drives not an option

The Internet platform may take a while to catch on because "many customers will still want to go somewhere to look at and drive the vehicle before buying," said Ian Fletcher, an auto analyst in London at research company IHS Global Insight.

"With new technologies, there may be even greater skepticism about buying a car over the Internet, as in many cases you'll have to win the confidence of customers that it works and there is support for them," Fletcher said in an email.

The setup may help BMW reduce expenses: Internet sales require less than half the cost of distributing through a dealership, according to Ferdinand Dudenhoeffer of the Center Automotive Research at the University of Duisburg-Essen in Germany. That allows online car prices to be 5 percent to 7 percent less than showroom tags.

Still, BMW sees standard dealerships as "the backbone of what we are doing in the interface with the customer" for the I models, Robertson said in June at a press presentation at the sub-brand's Park Lane showroom in London.

Dealer selection criteria

Outlets will be restricted to dealers with high BMW-brand sales volume who have floor space as well as capacity to work with I models' powering technology and carbon-fiber body material, Robertson said. The carmaker has chosen 45 of its approximately 200 dealers in Germany to sell the i3 and i8, a ratio that will probably be similar elsewhere, he said.

Dealers will be designated as agents for the I models, which provides an "advantage" by keeping the vehicles on the carmaker's books, the association of BMW distributors in Germany said in an email.

Electric vehicles' disadvantages versus conventional cars include costly battery packs, limited ranges and the time needed to recharge. Consumer reception to models like the Nissan Motor Co.'s Leaf and General Motors Co.'s Chevrolet Volt has been tepid.

"Currently available electric cars have a limited market success because they are a big compromise," said Arndt Ellinghorst, a London-based analyst at Credit Suisse AG. "Customers are not willing to compromise and spend a lot of money."

Carbon fiber bodies lighter

BMW Chief Executive Officer Norbert Reithofer started Project I at the end of 2007 as tighter emissions regulations threatened the viability of sporty sedans. BMW chose to create all-new vehicles that use expensive carbon fiber for a lighter body to make up for the weight of the battery system.

The approach contrasts with a decision by Daimler AG's Mercedes-Benz Cars division to convert existing models, such as the van-like B-Class or two-seat Smart, to electric power.

To make its electric vehicles more attractive, Stuttgart, Germany-based Daimler's Smart brand offers to lease the battery separately from the car. The automaker has a target of selling more than 10,000 of the models next year, with a starting price of 18,910 euros plus monthly battery rental at 65 euros.

The I models' new technology poses risks for BMW, "but they have no choice if they want to keep their premium and image as an innovation leader," Ellinghorst said.

The i3 and i8 will probably be among BMW's lowest-selling models through 2024, alongside the existing Z4 roadster, according to IHS estimates. In 2014, the first full year of production, BMW will probably deliver 31,380 i3s, compared with 564,760 of the best-selling 3-Series model and 18,101 Z4s, a study by the research company shows.

BMW's stance is that the models should produce earnings from the start, sales chief Robertson said.

"We clearly, as a company, go into any product launch with the view of making profit, which is no different with the I brand," Robertson said. "This is a car line just as every other car line, and we intend to make profit from Day 1."




Wednesday, 27 June 2012

Animal-human hybrid stickers invading Parisian streets


Suriani-16.jpg

While marketing and mainstream communications campaigns have derived branding inspiration in the comic-like cartoon style of street art, and the values attached to its culture—freedom, community, transgression—the paradox still exists to see it framed and sold through traditional art channels.

Suriani-1.jpg

We caught up with street artist Rafael Suriani at his recent show, "Collages Urbains", at Cabinet d'amateur gallery in Paris, where he told us more about street art and his relationship with the medium.

Suriani-4.jpg

Suriani's mark features animals, surviving and thriving in the streets for its powerful and highly recognizable aesthetic. In his half-human-half-animal figures, the animal faces act as liberating masks, allowing the artist to express social criticism in an elegant way. The vibrant, seemingly playful creatures refrain from getting too serious and maintain a suggestive tone that avoids the obvious.

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The stickers are the result of a double-binding process that first assembles man and animal, then adheres the resulting figure to the wall. In the past, Suriani has drawn from his Latin-American heritage, playing with shamanic mythology figures such as toucan or jaguar. In his recent series, on the other hand, he is more interested in urban domestic animals such as cats and dogs—according to the artist, the convention that they tend to resemble their owners offers a metaphoric way to talk about us people. Recently Suriani made a series of French "Bulldogs" as a special dedication on London walls, using this breed to cartoon and make fun of some French characteristics. Each dog expresses a different state of mind—humor, spirituality, criticism or beauty.

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Suriani uses the rare technique of hand-painting every poster he sticks on the streets. Making each sticker is the result of a process involving selecting photos from the Internet, cutting them in Photoshop, then screening and painting before cutting the final product. Such repetition lies at the heart of street art practice, which is often based on plastering as many spots as possible, invasion-style.

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When considering the ephemeral fate of the piece of work destined for degradation of the elements, police destruction or theft from passers-by, the time and effort for such little reward seems remarkable. Suriani explains, however, that the fleeting nature of his work is freeing and allows him to be audacious with both subject and technique. To him, because there is no pressure or constraint, that achievement is rarely a failure.

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In the end, the piece of art is not the only sticker by itself, it is the sticker in its context, seen as a whole on the wall with the daylight shining on it, the motorbikes parked against it or the branch of a tree creeping across. Rarely is the work's time spent on the wall its only life, after all, with the rise of dedicated photographers immortalizing the scenes for the Internet.

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Suriani claims his intention to step into the city's landscape by bringing much-needed beauty comes with a positive message. Rather than being aggressive or controversial, Suriani takes pleasure in having people on the street enjoy his figures. His work is bound to the city—physically, geographically and socially—compelling the public to refresh their view of their surroundings and drawing their eyes to the places that typically go unnoticed. As an architect, Suriani has found a way to unveil the city and change people's perception of the scenes they see everyday without truly seeing them. The choice of venue is very important, based on aesthetic consideration with attention to the context and surroundings like the location.

EURO 2012 POSTERS BY DAVID WATSON

Euro 2012 Posters by David Watson

Euro 2012 recently began and, for those of you who don’t know, it’s the European football championship. European football is what we Americans call soccer, and it has slowly gained steam over the years, although still not as popular as American football…  Whether you’re into the championship or not (or even sports in general), you’ll probably love these simple, modern posters David Watson ofTrebleseven designed for it.

 Euro 2012 Posters by David Watson

Each poster represents a particular country that’s playing, and the colors of their flag are incorporated into one of the various circular designs. I love the typographic twist these posters have and how they don’t have blatant sports references in them.

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson

Euro 2012 Posters by David Watson